The Megabass Magslowl Lure – 7in has a soft tapered tail section that swings side to side. This lure features a natural swimming action. The head section on this bait is made to stay still. This swimbait is fitted with a neodymium magnet to secure the hook in place and for a more natural action. Perfect for use with a super slow retrieve and in cold waters. Made for catching large bass.