The LIVETARGET Blueback Herring Swimbait is the ideal bait when gamefish target schooling Herring. The Blueback Herring Swimbait’s amazingly slender body is a triple segmented fuselage supported by tandem hinges. This body style offers an appealing profile and unbeatable action from all predatory views. Anglers will appreciate the versatility of the Blueback Herring Swimbait which can be worked with a wide variety of applications to trigger bone jarring strikes. The tantalizing flash point effect means the difference between fishin’ and catchin’. The Blueback Herring Swimbait is a sinking lure; count it down to your desired target depth and then begin your retrieve. The fast sinking model sinks at a rate of 1 foot per second and the slow sinking model sinks at 1/2 foot per second.